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The Reality of Artist Development
Friday, September 10, 1:00 PM - 2:00 PM SALON 9
Becoming a successful, well-rounded artist and performer is not something that happens overnight or without input from someone who knows what they're talking about. This panel will focus on artist development in three key areas to help you step up your game as an artist and tie a bow on your overall package. Learn how to attract a booking agent who can keep you on the road year round; how to promote your album, your single and yourself to radio, record labels, print media and anyone else who'll listen; and then learn what it takes to tour our great country and beyond. If you've got what it takes or you hope to find out if you do…this is the seminar for you!
Panelists:
Jim Cressman, CSA Inc. Nick Meinema, The Agency Group Jill Snell, Road Angel Entertainment/RGK Karen Mondor, Casino Regina
Next Stop, Nashville!
Presented by SOCAN Friday, September 10, 1:00 PM - 2:30 PM SALON 10
Are you ready for Nashville? This SOCAN panel features Canadians that made the move to Nashville for their careers.
Their collective expertise will help to prepare you for the next step in your songwriting career and assist you in navigating the ins and outs of the Nashville scene.
This valuable information includes:
- when you should be in Nashville - how to plan your finances to stay in Nashville - how to set up appointments with other songwriters and/or publishing companies - where to play gigs
Plus much, much more insight on what to expect on your first (or second) visit to Nashville.
Panelists :
Gil Grand - Songwriter / Artist Gerald O'Brien - Songwriter / Producer Victoria Banks - Songwriter / Artist
Murphy's Laws of Songwriting
Friday, September 10, 2:30 PM - 3:30 PM SALON 8
Are you wondering why everyone tells you that you are great but there is this mysterious final hurdle you can't seem to get over? You have the product produced to perfection, you sing your heart out, your image is honed and the promotion team works 24/7 to get your record played but......Chances are the songs you are releasing that brought the house down live last night don't work the same magic at drive time radio.
Ralph Murphy, author of "Murphy's Laws of Songwriting" researches what happens at #1 each year and arms you for success based on what is happening right now. Why do some writers have hit after hit, year after year? They give the listener what the listener wants. Sound simple?
Come and see how hard "simple" is!
It all begins with the song!
FACTOR: Still Funding After All These Years
Presented by FACTOR Friday, September 10, 2:30 PM - 3:30 PM SALON 9
FACTOR funds have kick started many Canadian Artists careers throughout the 28 years they have been operating. FACTOR's proud record of helping artists help themselves includes countless cash initiatives for touring, promotion, marketing and album production. In this interactive session, we are ready to point you to the money that could make all the difference in your career.
Panelists:
Phil Gumbley, Operations Manager Brian Hetherman, VP Industry Affairs (Acting General Manager) Julia Train, Communications Manager
Mainstream Media Maintenance
Presented by Sound Strategy Music Saturday, September 11, 10:00 AM - 11:00 AM SALON 9
Moderator: Rob Wozny, Sound Strategy Music
The media universe is expanding rapidly online. Every day it seems musicians are bombarded with new offers for networking and online music marketing services. With the obligation to maintain standard online services such Twitter, Facebook and MySpace, it's very easy to forget about maintaining contact with the mainstream media. Furthermore, the last few years have been hard on traditional media platforms, including radio, television and print as they recover from the recession. However, tremendous opportunity still exists for musicians to break their careers open through traditional media - especially as the media re-groups and re-focuses.
The Mainstream Media Maintenance panel will explore ways of cutting through the intense competition to attract media coverage and radio airplay. In addition, the panel will provide insider context into how the mainstream media functions today and how musicians can benefit from that perspective; plus, hear from media and public relations professionals who will share their current preferences and tips to help you get media pick-up.
Panelists:
Colin McGarrigle - City TV Edmonton (Content Manager/News Director) Sandra Sperounes - Edmonton Journal (Music Writer) Mike McGuire - CISN Country (Music Director)
Hitsville
Presented by ole Saturday, September 11, 10:30 AM - 12:00 PM SALON 10
Host: Gilles Godard
This is your chance to sign a music publishing contract - on the spot - with ole. Bring in your best song - release quality CD only, ID, lyric sheet - and you immediately get to first base where your song and materials will be checked. If everything checks out, you're moving on to second and if not - You're Out! At second base, a member of the ole team will listen to your song. If it's judged to be very good, you get to round 2nd and head to 3rd and if not - You're Out! At third base, your song gets a listen from another ole team member. If it's judged to be hit material, you go immediately to home and sign a publishing deal for your song with ole CEO and Chairman, Robert Ott. This is your chance to put some numbers up on the board!
Panelists :
Robert Ott Ron Kitchener Chris Taylor Tim Nichols Elizabeth Spear
READY SET PRO - Music and the Law
Presented by Field Law Saturday, September 11, 11:30 AM - 1:00 PM SALON 9
Moderator: Wayne Logan, LLB at Field LLP
Join Wayne Logan and panelists as they answer some of artists and songwriters most frequently asked questions pertaining to music and the law:
- Where is that line between composing an original musical work vs. being merely inspired and thus owned by someone else?
- What are the perils of joint composing or writing music with band members but without a clear agreement as to composition percentages - if any?
- When does copyright in a composition occur?
- What impact does the new Canadian Copyright Act have on my music?
- What should artists look for to protect themselves when they receive a label or distribution offer?
- What are the advantages of trade-marking our band's name?
Panelists :
Lisa Statt Foy, LLB Charlie Major, Artist
Roundtables
Presented by rdr music group Saturday, September 11, 12:00 PM - 2:00 PM SALON 8
Moderator: Joe Wood, rdr music group
Songwriting / Publishing ... "Tricks and Tips"
Studio Techniques ... "Matching the singer and the song with the correct treatment."
Radio : How to set up a radio station tour.
Publicity and Radio , "How to make them fit together."
The booking agent ... is there an alternative?
Funding : MROC ... "What it can do for you?"
Team Building . Who you need to help build your career, and why?
Tracking : How to help your radio tracker do their job.
Management : Seven ways to attract a manager.
Match-making: How to pick the correct single for radio? (What is it radio wants?)
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