Country Music Week Seminar Sessions

Friday September 7

5:00PM - 6:30PM

Extreme Networking! Make Some High Speed Connections
Opening/Welcome Session Host Heather Ostertag and Guests
Umbria Room, Delta Regina

You asked and we delivered. This session is designed to help you maximize your investment in country Music Week. Do not miss this opportunity to be introduced to many of the key guests for the weekend, interact with all areas of the industry, and listen to some great advice e about current industry challenges. This session will set you up for four days of possibility with insight, advice and direction about weekend events, that you can put to work right away to raise the level of your game.

Saturday September 8

12:45PM - 2:00PM

Songwriting Super Session
Campania Room, Delta Regina

Delegates will have received an email advising of this seminar and the need to pre-register due to limited seating. Any remaining seats will be available through the CCMA Registration Desk at the Delta Regina - please visit us immediately on arrival to learn of any remaining space. This session is for established songwriters already achieving in the field, but striving for greater success and impact. This intimate session, courtesy of ole, features special guests who will examine the core stages of the process.

Albright & O'Malley's Canadian Country Radio Roadmap 2007
Host Jaye Albright
Umbria Room, Delta Regina

Don't miss the release of two just completed Albright & O'Malley national studies of Canadian country radio listeners: a national perceptual research project in conjunction with Mercury Research guru Mark Ramsey, and a national test of almost 700 songs using MediaScore. What actions should Canadian country broadcasters be taking right now in light of these new findings? Jaye Albright for A&O will report on the facts and then a panel comprised of some of Canada's best programmers will build a plan of action.

1:15PM - 2:45PM

Tom Jackson presents Live Performance Coaching Part One
Casino Regina Show Lounge

Artist, Managers, Labels, Making a great record is one thing; captivating an audience from stage a whole different thing. CCMA Members demanded a return of this two-part session; Nashville-based "live music producer" Tom Jackson presents an in-depth look at the skills of capturing and engaging an audience. Tom advises this is not choreography, drama or dance stuff - "…nothing about this stuff will make an artists goofy." He adds, "…it's about creating memorable moments, not just singing songs and hoping the audience gets it." Stop winging it onstage - A great live show is crucial to a career in music. Whether you are getting started or have sold millions of records don't miss this session.

2:15PM - 3:30PM

Why Aren't They Playing My Song? Music Meeting 101
Hosted by Larry Donohue
Umbria Room, Delta Regina

You're sure "it's the song". You work tirelessly to push it through the recording process. You get it to radio, to the powers that be, but your song doesn't make the cut. Find out why. Did you know only 1 or 2 songs are added to radio playlists each week - from all sources? That radio ion 2007 heard a lot of music that was poorly produced, had soft vocals, badly structured songs, and more. How do we know. They're coming to Country Music Week to tell you about it. Top Canadian MDs and PDs hold a real, live "Music Meeting" - something usually held behind closed doors, to tell it like it is with current music charts, up to the minute delivery systems, and the realities for artists on what takes to get on the air.

Sunday September 9

9:00 AM - 10:00 AM

Breakfast with FACTOR
Umbria Room, Delta Regina

Join FACTOR’s Heather Ostertag, C.M. and Kat Salvador for a session worth getting out of bed for! Enjoy a delicious hot breakfast, and the latest hot news about FACTOR’s current programs and soon to be launched Emerging Artist program. This session reveals the extent of funding and support available to artists and industry, and allows you plenty of microphone time to ask questions and learn how to access funding that can make all the difference to your career. A session not to be missed.

12:00PM - 12:30PM

One on One with CMT & Emerson Drive
Hosted by Paul McGuire
Raphael Ballroom Foyer, Delta Regina

Mid day, and In the centre of Country Music Week Sunday and Monday we present "one on one" sessions. Hosted by Paul McGuire, CMT invites delegates to listen in, participate in, and enjoy a candid discussion about the life, art and industry with country's most compelling figures.

12:45PM - 2:00PM

New Media and The Changing Economics of Artist Development
Moderator David Ross
Campania Room, Delta Regina

The evolution in New Media is changing the economics of Artist Development. The Artist as a Brand, driving all revenue streams: records, publishing, sponsorships, endorsements, merchandise and touring - combine with the harnessing of New Media Platforms - can deliver extraordinary reach. This session will identify the brand potential, and examine the rebalancing of risk/reward among the artist team: a shared upfront risk, with greater back-end rewards for producers, labels, booking agents and managers. From Canada and beyond, we present a panel of unique representatives leading the charge in this new world.

1:00PM - 2:30PM

Tom Jackson presents Live Performance Coaching Part Two
Casino Regina Show Lounge

Part Two of a session with Nashville's "live music producer" Tom Jackson. This is a hands on workshop with artists onstage. Watch and learn techniques of how to turn your songs into moments. This is an opportunity to examine important concepts Tom uses in rehearsal to prepare artists for shows, tours and showcases. Artists that master these concepts have seen their merchandise sales explode at their show. Feldman & Associates VP Derrick Ross says this about Tom. "I have been in the music industry for 20 plus years. If you are a singer, performing artists or in a band and can only do one thing to further your career, take my advice, listen to what Tom Jackson has to say." Make the time to attend this workshop.

2:15PM - 3:30PM

180 Light Bulbs for Broadcasters in 90 Minutes
With Jaye Albright of Albright & O'Malley
Campania Room, Delta Regina

Jaye Albright unpacks her bags full of fresh ideas, tactics and strategies culled from top country radio stations all over North America. Grab a coffee, and join a fact-paced brainstorm that will draw you into its vortex and we're betting it won't be long before you start sharing your best from the past year. Don't forget to grab take-aways from this session.

Monday September 10

10:00AM - 12:00PM

Presenting the 2007 Road to "Indie" Pendence
Hosted by Joe Wood, RDR Music Group
Campania Room, Delta Regina
Win a free upload from DMDS!

The journey continues for those carving a career in the music industry and once again with the support of the RDR Music Group we present a series of forum tables that introduce you, to the stars of the country music world. Many CCMA Award winners and nominees are here this Monday morning for a session that delivers one on one for delegates, expertise in many key areas of the business. Learn about distributing your music, finding a good Manager, studio production, designing the package that goes with your music, making a video, and much more. It's the annual Monday Seminar Session that gives delegates expert advice - from the experts.

1. Studio Production: Why Your Brother Shouldn't Produce Your Next CD
2. Package Design: The Bling Factor
3. Music Videos: Essential Video
4. Radio Airplay: Getting Air Between the Commercials
5. Distribution: Getting It Out There
6. On the Road: Booking Agents
7. Management: The Art of Management
8. Funding

12:00PM - 12:30PM

One on One with CMT
Hosted by Paul McGuire
Raphael Ballroom Foyer, Delta Regina

In the centre of Country Music Week Sunday and Monday we present "one on one" sessions. Hosted by Paul McGuire, CMT invites delegates to listen in, participate in, and enjoy a candid discussion about the life, art and industry of two of country's most compelling figures.