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Thank You to Our Sponsors
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Red carpets, backstage goings-on and celebrity buzz, being broadcast from coast to coast. At the exclusive invitation of the Canadian Country Music Association, The Uptown GiftBox Company is producing the
Official 2009 CCMA Gift Lounge and Gift Bags, brimming with the hippest, most gorgeous and sought-after brands. It's the 'Swag with Swagger'!
Visit the Official Uptown Gift Lounge Website at www.uptownccmagiftlounge.com.

THE LOUNGE - The Hottest Ticket in Town
At the exclusive invitation of the Canadian Country Music Awards, The Uptown GiftBox Company is proud to be producing the official backstage 2009 CCMA Gift Lounge and Gift Bags.
Brimming with the hippest, most gorgeous and sought-after swag, it's the perfect way for a non-profit organization like the CCMA to thank all of the performers, presenters and VIPs for their generous participation.
Most assuredly not the backstage scene that they're used to, our uber-cool Gift Lounge is a tasteful retreat, filled with amazing sights, sounds, flavours and experiences.
Celebs, media and VIP's will be treated like Country-Royalty! An exclusive, invitation-only zone, the backstage Lounge is the ultimate place to sample some of the hottest brands and products around.
Each of the Lounge guests will be escorted by their own personal Lounge host, and introduced to all the fabulous sponsors throughout the space. They will be given the chance to customize their 'swag' and take their pick of items that appeal to them. Their host will liaise with the onsite Uptown Event Team to package all their gifts, and add them to the stuffed-full Gift Bags that await them.
Live music, a relaxing oasis and a private backstage party, all in one.
Sneak Previews Include:
- The Uptown GiftBox Company is thrilled to present one of Canada's favourite music and media pioneers, Erica Ehm as this year's Official Gift Lounge Host. One of Canada's most recognized media personalities, Erica was barely in her 20s when she became the first female video jockey on Canada's MuchMusic cable TV station. Erica went on to launch a multi-media career that has included television, radio, film, theater, journalism, songwriting, and music publishing. Winner of many awards including a couple of Junos and CCMA Awards, Erica will add a fantastic element to our backstage party! More (www.yummymummyclub.ca)
- The AG Hair Cosmetics company will be onsite 'tousling tresses' and providing hair touch-ups by famed celebrity stylist Jami Symons.
- Tempting tastebuds with sweet treats, the 'cupcake crew' from the Fraser Valley's Frosting Cupcakery will offer guests delicious snacks.
- Lounge guests will rock out to the live sounds of local 'hottie' and Canadian Idol contestant Greg Neufeld.
- Fraser Valley jewelers KV Bijou and Gingerly Designs have created custom, limited edition pieces just for the event! Both will be onsite providing custom consultations and gorgeous handmade jewellery for the stars.
- Renowned Vancouver-based artist Chris MacClure will be our 'artist in residence', and will be presenting a gorgeous painting titled 'The Serenade'. Celebrity Lounge guests will autograph the artwork, which will be auctioned off for charity.
- Adding a hip, social media aspect to the event, live blogging will keep fans up to date with all the gossip and exclusives with minute by minute updates posted live, on the web.
And rest assured: this celebration of excellence is not simply a feast for the senses; we're gathering to positively impact our communities.
We'll be setting aside some of the fabulous Gift Bags and products from the Gift Lounge. These will be autographed by stars and donated to various charities. Star power = giving power.
THE PRODUCERS - The Uptown Giftbox Company
Our Start
After one too many gifting experiences involving jam, stale biscotti, cellophane and mounds of hay, Gabrielle Durning founded The Uptown GiftBox Company in 2006, out of her beach-side home in White Rock, B.C.
As an event producer for more than a decade, she had begun creating the types of just-right gifts for her clients that she just wasn't finding anywhere else. Luxurious, gorgeous, delectable collections. It wasn't too long before the proverbial light bulb switched on-and a true Canadian success story was born.
Our Experience
With an extensive background in event production, design, celebrity gifting, public relations, multi-media production and performance art, The Uptown GiftBox Company has developed into a modern-day hybrid service, unlike any other.
In the event forum, Gabrielle has been involved with a veritable pot-pourri. Whether performance events at the Olympics in Athens, weekend-long music festivals, film production, intimate backstage parties or high-profile product launches.
When it comes to celebrity gifting, The Uptown GiftBox Company brings the background, connections, savvy and infrastructure to 'rock' the Gift Lounge concept. And this ain't their first rodeo! They've been on both sides of the fence and also sponsored Gift Bags for major awards shows.
Gabrielle understands the massive, invaluable rewards that come with entrance into the arena of celebrity and VIP gift-giving-whether it's the 2010 Winter Olympics (Vancouver Sun) or a special gift for an iconic actor (Playback Magazine) or simply creating a stir (Flare Magazine). The Uptown GiftBox helps elevate brands and provide access to this exclusive, high-yields market.
Our Coverage
In March 2009, The JUNO Awards were held in Vancouver and blew into town with an all-out West Coast celebration of Canadian musical talent. Uptown's custom gifts for the JUNO Gift Bags resulted in outstanding promotion and endorsement, from television media to print and online. The links below clearly illustrate a few examples of the fantastic coverage we received with our sponsorship and the potential for promotion:
CTV News at 6 | The Now | Miss 604 | The Vancouver Sun | CTV News Online | JUNO Awards | USA Today | Lainey Gossip Contest | Sympatico Juno Contest | Genie Awards (Miss 604)
The Sponsors
The Canadian Country Music Awards and The Uptown GiftBox Company have partnered to create one of the hottest tickets in town. The backstage, official Gift Lounge and Gift Bags produced by Uptown will give world-respected celebrities such as Reba McEntire, Martina McBride, George Canyon, Teri Clark, Jason Priestley and many more, hands-on access to the hottest brands, products and flavours.
To find out how your company can get involved with this exciting event, contact:
Gabrielle Durning, Producer
The Uptown GiftBox Company
Talk - 604-538-7438 or Toll-Free 866-638-7438
Write - gabrielle@theuptowngiftbox.com
Tweet - twitter.com/GabrieleDurning
Official 2009 CCMA Gift Lounge + Gift Bag Sponsors
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